In two years, the Charli D’Amelio family went from a normal family in the suburbs to one of the most famous families in the world. They have turned their fame into a huge empire that makes them money. The empire includes its own media deals, brand partnerships, and investments. They also have people working for them to make sure everything goes smoothly. To understand how they work, we mapped out all of their revenue streams including ring lights and music by Dixie.
We will show you the breakdown of Charli D’Amelio Family Enterprises.
The D’Amelios are influencers and make a lot of money from brand deals. For example, they have an endorsement deal with the company TicToc and partnerships with other companies. They also get money from investments and licensing deals. The D’Amelios do not work alone; they have a large family that helps them produce all sorts of content for different media outlets such as TV, podcasting, animation, and more. Together they run a company that makes millions of dollars annually!
Music marketers can hire people to make dances or memes for their songs. Some music campaigns do not use influencers though.
Dan Whateley looked at why some music labels are working with video-sharing accounts to put songs in the background of their videos. You know, those odd videos of people doing things like cleaning rugs, stretching slime, or pouring coffee on ice.
Last month, for example, the TikTok account Hydraulic Press Channel uploaded a video showing money being crushed. The song in the background was “Loretta” by Ginger Root. All this was done by the agency Songfluencer.
Charli D’Amelio, the famous TikTok star and internet personality, has always been an entrepreneur. She and her family started their own company when she was in elementary school.
Their company, D’Amelio Family Charms Inc., started creating bracelets to sell to friends and family during holidays and birthdays. They eventually moved on to selling charms and decorative jewellery online. Their company is currently worth $2 million and has three employees: Charmi’s mother Andrea, aunt Kathy, and Marta Martino, a close family friend.
The TikTok star’s earnings from her company vary from month to month. In January 2019, she told The Blast she made $2 million because her company did a massive promotion on Amazon.com, but in July 2018, she only made $30,000 from the business.
In 2018, Charli’s company partnered up with Flex Watches for a line of watches sold exclusively on Amazon.
Her work ethic comes from her parents, who taught her never to settle and always chase her dreams.
She said in a video: “My family raised me to work hard and you don’t need anybody else’s approval.”
Currently, she is working on a TikTok show with Super Cobra, where she first gained fame on the app.
She also partnered up with Flex Watches for a line of watches sold exclusively on Amazon, and she is planning to release a line of phone cases.